Binance announces its strategic partnership with Chiliz

One of the largest crypto exchanges in the market, Binance, has announced its latest partnership with Chiliz. What’s it all about? We’re telling you!

On December 13, Binance announced through a blog post its latest partnership with a FinTech blockchain company called Chiliz.

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Chiliz gets one of its first investors
For those who don’t know, Chiliz ($CHZ) is a digital currency for sports tokenization and offers a Blockchain where fans can buy and exchange Fan Tokens.

In this way, Chiliz operates with, a fan reward and influence platform, which, in fact, has partnerships with some of the most relevant sports properties in the world: FC Barcelona, Juventus, Paris Saint-Germain, among others.

This is how has become one of the largest non-financial Blockchain products with downloads by more than 370,000 people, sales of 14 million Fan Tokens and 700,000 votes registered in the Blockchain.

Binance: A success story of crypto coins in 180 days
Binance Launchpool
Therefore, the first milestone of the partnership between Binance and Chiliz will be the allocation of Fan Tokens through Binance Launchpool.

To be more specific, the first Fan Tokens to benefit from Binance Launchpool will be the Fan Tokens of Paris Saint-Germain (PSG) and Italian champions Juventus (JUV).

So Binance users will be able to bet BNB, BUSD, or CHZ tokens in separate groups from 15/12/2020 at 0:00 AM (UTC) until 14/1/2021 at 0:00 AM (UTC).

Later, on 2020/12/21 at 6:00 AM (UTC), Binance will include these Fan Tokens in the innovation zone and will open the following commercial pairs: PSG / BTC, PSG / USDT, PSG / BUSD, JUV / BTC, JUV / USDT and JUV / BUSD.

„We are delighted to welcome Chiliz to the Binance ecosystem and look forward to enhancing both fan participation and crypto adoption among a captive audience of billions,“ said Changpeng Zhao, Binance’s CEO.

In addition, Alexandre Dreyfus, CEO and founder of Chiliz, explained that „Chiliz aims to incorporate many more partners from the world of sport and entertainment in the coming years

„In just under 3 years, we have already established ourselves as the leading force in this space, but this partnership gives us renewed strength and credibility to create the world’s leading ecosystem of fan participation and monetization,“ explained Dreyfus.

However, always remember to seek out more information before investing. In this case, Binance Research offers detailed reports on GRB and YWB.